Aurora IaconoAurora Iacono
Iryo |
Agopuntura
Ryodoraku Italia
Web design concept
2020
Bologna
The whole site takes inspiration from the Japanese Ryodoraku acupuncture, combined with clinic style.
The green color evokes the medical world, but the soft and desaturated approach talks with a more relaxing tone.
I chose the Roboto-Mono font family for this project because it seemed to me the modern reincarnation of the old acupuncture books font.
Rubik is the font used in the logo design, so I used it as main title type style.
The grainy shade imitates frosted glass and is composed like a mosaic,
two images that immediately bring to mind the medical field,
but the result tries to crumble with that static and light quietness typical of Japanese style.
The red color is regarded as an auspicious color in Japan, so I chose it to create spotted and descreet focuses.
